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The Brief

JAG requested a mail out to send through to certain areas in Adelaide as inserts in a local paper. The product needed to stay in line with the branding and be cost efficient. 

The solution

A4 140 gsm style leaflet was designed, produced and printed with a great response for the campaign from the targeted lucrative suburbs. Kitchen renovation rules again.
print design 

Printed brochure

In addition to the following press ads we developed a printed piece to supply as an overview to the company and their services. See more details here.This was planned from the outset along with the print ads and press offers. All up an intergrated campaign that came together beautifully. 

advertising

an offer you can't refuse

An additional style of ad was developed to allow some voucher style promotions and heavy retail marketing to match the direct mail piece and keep the campaign consistent.
advertising

Retail press advertisement

Always projecting a premium image these ads were developed to follow the branding set by the direct mail piece. Reflecting quality sophistication and value for money. The format allowed for a premium magazine format and a press style to suit various lifestyle magazines.

Result

Sometimes a strong retail campaign can be requested from a client that needs to sell. In this case a cost effective targeted drive backed by tradional print advertising and direct mail increased the sales and inquiries for the client and opened up a new area of opportunity.

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